Notes on Business Philosophy

Notes on Business Philosophy

This is a list of tidbits and maxims that don’t fit easily into other categories.

  • Business is not about money. It’s about making dreams come true for yourself and others.
  • Never do business for your own gain. Answer calls for help.
  • Success comes from persistently improving and inventing, not in consistently promoting what’s not working.
  • You won’t know what people really want until you start doing it.
  • You can’t please everyone, so proudly exclude people.
  • Make yourself unnecessary to the running of the business.
  • Do only what makes you happy.
  • No plan survives first contact with the customer.
  • If it’s not a hell yes, it’s a no.
  • Make every decision to best help your customers. Every decision.
  • The way to grow your business is to thrill your existing customers.